GIPPSLAND WAYPOINT
Putting your local business on the map.
"We help East Gippsland businesses grow through targeted local visibility and community connection. Stop being the region's best-kept secret."
Why Gippsland Needs A Local Voice
Trust is the currency of the Gippsland region. Whether you're a plumber in Bairnsdale, a cafe in Lakes Entrance, or a retail shop in Sale, we live here, work here, and understand the local landscape. We bridge the gap between your hard work and the community, ensuring your business is seen by the people who matter most.
Gippsland isn't just where I work; it’s my home. I’ve seen firsthand how much our community relies on local businesses, yet so many are invisible online. I launched Gippsland Waypoint to give our region a local voice in the digital world. No complex jargon or Melbourne price tags—just a local partner helping you show up first when your neighbors are looking for your services.
Have a question? Message me here.
David.
How We Help You Grow
Visibility
Getting your business found where locals are looking. We ensure you’re visible on the platforms that matter most in Gippsland.
Strategy
Marketing built for our region. We create custom visibility plans designed specifically for the unique East Gippsland economy.
Connection
Building trust with your community. We turn local browsers into loyal, long-term customers through authentic regional engagement.
Choose Your Level Of Visibility
Simple, transparent packages designed for local businesses of all sizes.
Foundation
New businesses or those just starting their digital journey.
$199
per month, no lock-in contracts.
Professional Google Business Profile setup & optimisation.
Registration in key Australian & regional business directories.
Basic local keyword strategy to get you on the map.
Local Landmark (Recommended)
Established businesses wanting to stand out from the local competition.
$399
per month, no lock-in contracts.
Comprehensive Local Search Engine Optimisation to dominate locally & beyond.
Active reputation management (review monitoring & responses).
Monthly performance reports to track your growth.
Strategic Growth
Businesses ready for full-scale regional dominance.
Custom Quote
Full-scale content marketing and local lead generation.
Priority strategy sessions to refine your regional reach.
Customised multi-platform visibility campaigns.
Let’s Get Your Business Seen
Reach out today for a local chat about your visibility goals. No pressure, just Gippsland expertise.
*We never share your details. Just local business talk.
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Serving all of Gippsland including, Bairnsdale, Lakes Entrance, Paynesville, Stratford, Sale, Traralgon, Bruthen, Orbost, Metung, and the wider East Gippsland region.